Leading fashion designer Zorana Kozomara’s attributes her affinity for OptiTex’s technology to the many advantages offered by its cutting-edge virtual design.
Kozomara’s company is firmly rooted in several key philosophical concepts. “Can anyone anymore afford not to be dedicated to environmental concerns,” asks Kozomara? “Can we afford the hypocrisy of calling ourselves ethical because we use environmentally friendly fabrics but don`t even blink at our usage of rolls of paper, fabric and muslin unless it is for accountancy purposes? OptiTex answered our main environmental concerns. With OptiTex’s 3D virtual models and the wide variety of parameters the software provides, I can see how my designs will look and move before the first pattern is cut.”
The advantages to Kozomara’s bottom line quickly became apparent as well. “My brother and I started this company from scratch, so budgetary concerns were always at the forefront. OptiTex not only solved our initial design problems and environmental concerns that brought us to them in first place, it reduced our costs several fold. Also, to maintain our edge, our company must be global. With OptiTex, even as a small company we can design in the Netherlands, produce in Paris, New York and Serbia, and sell worldwide.”
“Of course, the fact that I fell in love with OptiTex for its user friendly interface and functions that were very easy to master didn’t hurt either,” concludes Kozomara.
